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A Century of marketing

データ種別 図書
出版者 New York : Arno Press
書誌ID LT00550016

子書誌情報を非表示

1 Quantitative systemic analysis and control : channel and channel group costing. Study no. 1 / Ralph F. Breyer study no. 1. - New York : Arno Press , 1978
2 Consumer and opinion research / Albert B. Blankenship New York : Arno Press , 1978
3 Economics of retailing / Paul H. Nystrom New York : Arno Press , 1978
4 The consumer movement / Helen Sorenson New York : Arno Press , 1978
5 Distribution cost analysis / Donald R. Longman ; [with a foreword by Frank M. Surface] New York : Arno Press , 1978
6 Marketing literature : development and appraisal / Robert D.W. Bartels New York : Arno Press , 1978
7 The marketing institution / Ralph F. Breyer New York : Arno Press , 1978
8 Principles of marketing / Fred E. Clark New York : Arno Press , 1978
9 Consumer behavior : research on consumer reactions / edited by Lincoln H. Clark ; [assisted by Joan B. Carney] New York : Arno Press , 1978
10 World marketing / Virgil Dewey Collins New York : Arno Press , 1978
11 The beginning of marketing thought in the United States and Fifty years of marketing in retrospect / Paul D. Converse New York : Arno Press , 1978
12 Industrial marketing / John H. Frederick New York : Arno Press , 1978
13 Early development and conceptualization of the field of marketing / edited by Henry Assael New York : Arno Press , 1978
14 The collected works of C.C. Parlin / edited by Henry Assael New York : Arno Press , 1978
15 Marketing investigations / William J. Reilly New York : Arno Press , 1978
16 Wholesaling in marketing organization / David A. Revzan New York : Arno Press , 1978
17 Advertising in our economy / Neil H. Borden New York : Arno Press , 1978
18 The Roots of marketing strategy : a collection of pre-1950 readings / edited by Larry J. Rosenberg New York : Arno Press , 1978
19 Scientific marketing management / Percival White New York : Arno Press , 1978
20 The Ethical problems of modern advertising New York : Arno Press , 1978
21 The history of an advertising agency / Ralph M. Hower New York : Arno Press , 1978
22 The psychology of advertising / Walter Dill Scott New York : Arno Press , 1978
23 Advertising principles / Daniel Starch New York : Arno Press , 1978
24 A pioneer in marketing, L.D.H. Weld : collected works, 1916-1941 / edited by Henry Assael New York : Arno Press , 1978
25 Marketing behavior and executive action / Wroe Alderson New York : Arno Press , 1978
26 The consumer-buyer and the market / Jessie V. Coles New York : Arno Press , 1978
27 Modern salesmanagement / J. George Frederick New York : Arno Press , 1978
28 Salesmen in marketing strategy / Leverett S. Lyon New York : Arno Press , 1978
29 The retailer's manual / Samuel H. Terry New York : Arno Press , 1978
30 Principles of personal selling / Harry R. Tosdal New York : Arno Press , 1978
31 The men who advertise New York : Arno Press , 1978

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本文言語 英語
NCID BA03523756
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